Website Marketing & Promotion Price & Costs

Comprehensive Guide to Website Promotion Pricing per Case in SEO – Google Ads – Social Media:

Website Analysis (On-site Audit):

The first phase is analyzing your website to detect any technical issues, poor URL structure, HTML errors, etc.

Cost: From €100 to €1000, depending on the size and complexity of the website. Usually ranges from €100 to €400 for small-scale websites.

Content Development:

Creating high-quality content optimized for your keywords to attract your audience.

Cost: From €50 to €300 per article or page, depending on the size and complexity of the content. Integrated packages are available based on requirements, including article creation.

Keywords Research:

Analyzing keywords used by users in search engines to find content related to your business.

Cost: From €100 to €500 per keyword research, depending on the scope and quality of the results. Essentially, this is the SEO Audit. Comprehensive analysis of competition, phrases, and keywords.

Backlinks:

Acquiring high-quality external links to your website, improving its credibility and authority.

Cost: From €250 to €1000 or more per month, depending on the quality and quantity of provided links.

Monitoring & Reporting:

Regular reporting on the progress and results of SEO efforts.

Cost: From €100 to €500 per month, depending on the frequency and content of reports.

Overall, prices for website promotion through SEO can vary depending on the scope and quality of the services offered. It’s important to choose a reliable SEO service provider that offers services that best fit your needs and budget.

Prices for Website Promotion in Google Ads

Website promotion through Google Ads is an effective strategy for increasing visibility and traffic to your website. Prices in Google Ads can vary depending on many factors, including the keywords you choose, competition in your market, and the budget you set. Here’s a detailed guide to prices per case in Google Ads:

Keywords:

Cost Per Click (CPC): The cost per click depends on the popularity and competition of the keywords you choose. Keywords with high demand and competition may have a higher cost per click. Cost Per Thousand Impressions (CPM):
If you choose ads based on impressions, the cost is per thousand impressions and may vary depending on the competitiveness of the market and the performance of your ads.

Ad Type:

Depending on the type of ad you choose (e.g., search, display, video), prices may vary. For example, Google AdWords search ads usually have a different cost than ads on the Google Display Network.

Budget:

The budget you set determines how much you can spend on advertising in Google Ads during a period. Depending on your budget, you can adjust expenses per day or per campaign.

Google Ads Account Management Services

Most companies offer Google Ads campaign management services, which you may need to pay for in addition to advertising costs. Prices for these services may vary depending on the level of experience and the services provided.

Overall, Google Ads prices are highly variable and depend on many factors. It is recommended to work with a specialist or a company specializing in Google Ads advertising to ensure that your budget and efforts yield the maximum possible results.

Prices for Website Promotion through Social Media
Website promotion through social media is a popular and effective strategy for increasing visibility and audience on your website. Prices for social media promotion can vary depending on many factors, such as the social media platform, the advertising goal, competition, and the budget you have. Here’s a detailed guide to prices per case on social media:

Social Media Platform:

Prices may vary depending on the social media platform you choose (e.g., Facebook, Instagram, Twitter, LinkedIn, Pinterest, etc.). Each platform has different advertising options and algorithms for charging.

Advertising Goals:

Prices may also vary depending on the goal of your advertising, whether it’s increasing followers, increasing website traffic, increasing sales, etc.

The cost of promoting websites through Social Media varies significantly and depends on various factors, such as:

Campaign size and goals:

Small campaigns: Focus on specific social media platforms, with a smaller budget and targeted audience.
Large campaigns: Include multiple platforms, with a broader audience and higher budget.

Type of services:

Social Media Management: Creating and publishing content, interacting with the audience, data analysis.
Social Media Advertising: Creating and promoting paid ads on various platforms.
Influencer collaborations: Collaborating with popular social media users to promote products or services.

Provider experience and expertise:

Freelancers or small agencies: Typically offer more affordable solutions, possibly with less experience and expertise.
Larger agencies: Have a larger team and experience but may have higher prices.

Industry and competition:

Competitive markets: May require higher expenses to stand out.
New markets: May offer opportunities for more affordable campaigns.

Indicatively, the cost can range from €500 to €10,000+ monthly, depending on the aforementioned factors.

Aside from the cost, consider the following:

Service Quality: Ensure that the provider offers high-quality services with proven results.

Transparency: Request a detailed cost analysis and a clear understanding of the services included.

Communication: Make sure there is good communication with the provider and that you are regularly updated on the progress of your campaign.

By choosing the right provider and strategy, you can effectively utilize social media to promote your website and achieve your business goals.